Although as Canadians we sit on the sidelines of the U.S. presidential election primaries, it is interesting nonetheless to see how things unfold. One of the dynamics occurring is how contenders and news leaders alike are continually exposing the personal frailties of Newt Gingrich by raising the issue of his personal ethics and reputation for off the job behaviour. While the question recently posed by CNN threw Gingrich a little off balance, he quickly lashed back by saying his personal life is no one else's business. And now that the North Carolina primaries have put Gingrich in the lead, some voters might suggest this proves ethics indeed don't matter.